PakistaniLibaas
PakistaniLibaas is a Dubai-based eCommerce brand that specializes in authentic Pakistani ethnic wear. Our agency built its website, and we were entitled to promote it through organic channels.
The Challenge
A brand-new store entering a competitive UAE ethnic-wear market with no organic footprint, needing growth across organic, paid and social at the same time.
- A new store with no organic visibility
- A crowded UAE ethnic-wear market
- Growth needed across SEO, Google Ads and social together
- Strong seasonal swings in demand
Our Solution
We started optimizing the website for long tail keywords that have easy or medium competition with decent search volumes. Our team at AdHiveStudio partnered with them to strengthen their digital presence through targeted social media marketing and optimization strategies. For paid, we launched a Shopping Ads campaign optimized for seasonal trends and high-performing products.
- A website designed and built by our team
- Long-tail SEO on easy-to-medium competition keywords with real search volume
- Targeted social media marketing across Instagram and Facebook
- Shopping Ads with precise audience segmentation and continuous bid adjustments
Results
The website receives over 600 users every month in just 6 months. Within months, their brand visibility and online sales grew by over 150%, establishing PakistaniLibaas as one of the most trusted names for ethnic wear in the region — and the Shopping campaigns returned a Return on Ad Spend of 1:3, helping the brand expand its digital footprint in the UAE market.